Hyundai Elantra 6th generation is making a comeback in the Pakistan market, as Hyundai Nishat Motors prepares to expand its lineup with a new reintroduction plan. Powered by a 2.0-liter petrol engine, the sedan is expected to be locally assembled at the company’s Faisalabad facility, strengthening Hyundai’s presence in the competitive sedan segment.
The model was officially discontinued on October 25, 2024, following the launch of the 7th generation Elantra Hybrid. However, with growing consumer demand for conventional vehicles, Hyundai is adopting a parallel strategy, offering both a petrol vs hybrid choice to broaden its target customer base.
Market Strategy and Positioning
Hyundai’s market strategy revolves around a lineup addition that addresses the price gap between conventional sedans and high-end hybrids. By bringing back the 6th-gen petrol Elantra, the company aims to attract conventional sedan buyers who prefer reliability and affordability over advanced hybrid technology.
The Hyundai Elantra 6th generation will directly compete with the Toyota Corolla and Honda City Aspire, two of Pakistan’s most popular sedans. This move strengthens Hyundai’s chances in the sedan segment, where affordability and practicality remain decisive factors.
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Side-by-Side Market Position
| Model Variant | Generation | Powertrain | Launch in Pakistan | Target Segment | Estimated Price Range |
|---|---|---|---|---|---|
| Elantra (Hybrid) | 7th Gen (CN7) | Petrol-Electric Hybrid | October 25, 2024 | Eco-conscious / higher-budget buyers | ~PKR 9.9 million |
| Elantra (Petrol) | 6th Gen (AD) | 2.0 L Petrol | Expected re-launch in Sept 2025 | Conventional sedan buyers | Estimated lower than hybrid; historic used ~PKR 5.45–5.5 M |
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Production Plan & Availability
Hyundai has confirmed that the production plan for the reintroduced Elantra will not rely on surplus or old kits. Instead, it will be manufactured from fresh CKD kits through local assembly in Faisalabad.
While the 7th generation hybrid remains Hyundai’s premium offering, the 6th generation petrol Hyundai Elantra will serve as a cost-effective option. This parallel strategy mirrors Hyundai’s international availability approach, where both petrol and hybrid variants often coexist in global markets.
This news is from the official source by PakWheels
Final Word
With the Hyundai Elantra 6th generation reintroduction, the company is bridging the price gap in Pakistan’s sedan segment. By combining the 7th generation hybrid for premium buyers and the 2.0-liter petrol engine sedan for traditional customers, Hyundai is ensuring a balanced market strategy. This dual presence not only strengthens the brand’s competitiveness against Toyota Corolla and Honda City Aspire but also reinforces Hyundai’s adaptability to changing customer preferences in Pakistan.
